As we move to the latter half of 2024, the digital signage landscape is buzzing with exciting advancements. At Keywest Technology, we’re always eager to explore the latest innovations that help organizations captivate their audiences. This year, the combination of cutting-edge hardware and dynamic content is set to redefine how we engage, inform, and entertain. […]

June 26, 2024

Upcoming Trends in Digital Signage Hardware and Content for the Rest of 2024

Making digital signage accessible for people with disabilities and those who might not be your typical audience with language barriers involves several considerations to ensure that everyone can perceive, understand, navigate, and interact with the content effectively. After all, digital signage is for everyone! Here are some of the ways we recommend to make digital […]

June 17, 2024

How to Create Accessible Digital Signage Content and Displays

Seamless navigation within large organizations has become essential in our constantly changing environment. Whether you’re a sprawling corporate campus, a bustling university, or a massive hospital, visitors finding their way can be a daunting task. Digital wayfinding software has emerged as a revolutionary tool to simplify this process, but to maximize its benefits, tailoring it to your […]

January 2, 2024

Customizing Your Way: Tailoring Digital Wayfinding Software to Your Organization’s Needs

To effectively manage and display content on digital sign displays, two crucial components come into play: digital signage software and content management systems (CMS). In this blog post, we will explore the differences between these two essential elements of the digital signage ecosystem, and how to make the best decision based on your digital signage […]

October 30, 2023

Digital Signage Software vs. Content Management Systems: What’s the Difference? 

In today’s constantly changing world, where attention spans seem to shrink by the day, engaging audiences effectively is a significant challenge for organizations. Interactive digital signage has emerged as a game-changing solution that not only grabs your audience’s attention, but keeps it. Here are three powerful ways interactive digital signage can captivate and engage audiences: […]

September 13, 2023

3 Ways Interactive Digital Signage Captivates Audiences

In our digitized world, where consumers are bombarded with an overwhelming amount of information, brands are constantly seeking innovative ways to capture their audience’s attention and create meaningful connections. Enter the realm of digital signage storytelling: a strategic tool that not only engages viewers but also aligns brand messages with customer values. In this blog […]

August 30, 2023

How to Use Digital Signage Storytelling as a Strategic Branding Tool

In today’s digital landscape, organizations are constantly seeking innovative ways to engage with their audiences. Digital signage has emerged and become a powerful tool, capturing attention and delivering information in dynamic and eye-catching ways. However, the effectiveness of digital signage hinges on strategic content management. To make the most of this platform, mastering the art […]

August 9, 2023

Maximizing Impact: Best Practices for Content Management in Digital Signage 

As we move further into 2023, the realm of digital signage is evolving at a rapid pace, transforming the way businesses and organizations engage with their audiences. With technology constantly pushing boundaries, the rest of the year holds exciting prospects for the digital signage industry. Let’s take a closer look at the trends that are […]

July 27, 2023

Digital Signage Trends to Look Forward to in the Rest of 2023

Digital signage has become an increasingly popular marketing tool for businesses of all sizes. Unlike traditional advertising methods that rely on print and television advertisements, digital signage offers a more dynamic and engaging way to communicate with customers. With the rise of digital technology, it has become clear that traditional advertising methods are becoming less […]

July 17, 2023

 Using Digital Signage for Effective Branding and Advertising

Today’s fast-paced world gives businesses the need to embrace innovative marketing techniques to stand out from their competition. Digital signage has emerged as a powerful innovation that can captivate audiences and enhance brand visibility. With its dynamic and interactive capabilities, digital signage offers businesses a multitude of opportunities to engage customers and boost sales. In […]

June 19, 2023

10 Creative Ways to Use Digital Signage for Your Business